Printing Knowledge Center
Printing Terminology Blog Articles
Direct Mail Marketing: What are Postal Indicia?
The postal regulations governing Commercial Mailings and Indicia use can be overwhelming. Don’t go it alone - let Color Vision handle the printing and mailing.
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Printing Terminology: What is DPI?
DPI is a measure of an image's resolution, or level of detail. An image with a high DPI has more visual clarity and sharpness than an image with a low DPI.
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Printing Terminology: What is a Substrate?
Because choosing the right substrate plays a major role in the success of your printing project, Color Vision is always happy to help you select the best type.
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What is the Gutter of a Book?
The Gutter refers to the space between two facing pages of an open book. It is the area where the left side pages and the right side pages meet near the spine.
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The Difference between a Brochure and a Pamphlet
Referring to a brochure as a pamphlet, or vice versa, rarely causes any serious confusion. However, it doesn't hurt to know how these two printed pieces differ.
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Printing Terminology: Sheet Fed Press vs Web Press
Sheet Fed Presses and Web Presses are two distinct types of presses used in the printing industry. This article explains the key differences between the two…
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